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Handwritten Notes For Customer Appreciation
Create lasting connections with your most valuable customers by sending handwritten thank-you notes at scale.
How Do Handwritten Notes Help With Customer Appreciation?
Increase Retention & Loyalty
Every brand uses digital channels to reach consumers. Only brands looking to stand-out from the digital noise, send thank you notes post-purchase to improve second purchase rates and build brand affinity. Increasing customer retention rates by 5% increases profits by 25% to 95%.
Re-engage Lapsed Customers
For customers who have churned or lapsed since their last purchase, handwritten notes can be the perfect touchpoint to capture their attention and convey your message. 81% of Americans consider a handwritten note to feel more meaningful than an email.
Nurture High LTV Users
Marketers are challenged with creating unique and genuine personalized experiences at every step of the customer journey in-store, online, and beyond. We help companies identify and engage with VIP customers to create moments of surprise and delight.
Case Study: Handwritten Notes and Second Purchase Rate
Goal: A fast-growing online retailer sought to enhance engagement and brand experience with first-time shoppers to increase second purchase rate.
Strategy: Over a 90-day period, the company sent a welcome note to a focused segment of their shoppers. The notes came from their concierge team thanking the customer for their purchase and stating that they look forward to seeing them again soon.
Result: The company saw an 18 percent lift in second purchase rate and 8x ROI. The program has since become the primary touch point for all new customers.
